The Online Presence Specialist

Digital Marketing For Businesses In Kent

Hello, welcome to The Online Presence Specialist. My name is Catherine, I’m a web designer and digital marketing professional based in Kent. I take on websites that are drastically underperforming, and improve them with organic SEO. It makes the websites work better long term, and saves my clients money.

I also provide organic Facebook marketing for companies who want to be seen by thousands of people local to them. These services range from handy ebooks and 1:1 calls, all the way up to “done for you” monthly social media contracts.

My work is based on common sense – how can we make the most of everything currently available to your business? Most businesses jump into paid ads too soon. They are led to believe that Google keywords and sponsored posts are the only way to get eyes on their business. It’s not true.

Paid ads tend to snowball like a Las Vegas slot machine, putting out less and less with each hefty spend. This is a slippery slope that I like to help my clients avoid. My social media services make the most of organic strategies, so that you can build a genuine, local following.

Some clients call me a “fresh pair of eyes” that can see what’s holding their business back, plus the skillset to make it right again. That’s my job.

Everyone Has An “Online Presence”

Online presence is a huge part of running any business. It’s usually the first thing customers see and can make or break that all-important first impression.

Whether you text, email, use Google reviews or own a website – your online presence tells a customer everything they need to know about who you are and how you operate. The trick is, to make it all work in your favour.

Catherine’s SEO & Website Re-Design Services

Is your website giving off the right first impression?

Most aren’t, but for business owners, it can be hard to see things from the point of view of a customer.

A good website should do two things:

It will be easy for your customers to use, read and find the information they are looking for as quickly as possible.
It will be built to appease search engines, so those customers can find you faster.

Some might say everything else is just noise.

We all need a tech leg-up now and again. My websites enhance user-experience, boost your business’ credibility, and build trust. The aim is to drive as many visitors to your site as possible, with organic SEO. Not sure what that is? I wrote a little something to help you.

Long story short, my job as a web developer is to get you the most clicks from the right places and keep those people on your site for as long as possible. Organic SEO will save you money in that department.

If websites and tech aren’t your thing, don’t worry – I’m here to take that weight off your shoulders.

See my designs →

Catherine’s Digital Marketing Services

100 Digital Marketing Tips

COMING SOON TO AMAZON

A handy 300 page notebook, peppered with 100 helpful digital marketing tips. Ideal for small businesses delving into marketing on a budget.

1:1 Facebook Pro Calls

A 90 minute call to give you the answers necessary to progress with your Facebook business page. Rule out what’s holding you back & develop a fast-track list to help you achieve much higher views, more engagement and plenty of attention locally.

Social Media Management

Together we’ll collate interesting and inspiring content that will make your business sparkle. Get a full report at the end of every month and enjoy a colossal 10,000-120,000 Facebook views per month.

POA

Social Media That Reaches The Right People

Is your social media falling on deaf ears?

You wish you had more followers, engagement and enquiries, but posting online everyday feels impossible, relentless or bothersome.

It’s easy to feel lost in a sea of competition, paid ads and pressure selling (yuck) where everyone seems to be flogging something.

If you’re looking to access local people, social media can help you in a big way.

So who are you looking to attract? Together we can profile your customers, figure out what they love about you and help them get to know your business on a deeper level.

See more…